NEW DROPS

COLD GEAR

FLEXWAVE

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The shade
blue/blue
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DOUBLE THE SHADES. SAME PRICE.

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MEET THE FLEXWAVE

No Snaps. No Limits. Pure Performance.

The same performance DNA you trust, now in a perfected FlexFit-style silhouette.

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The storm-lite sharkskin
curved
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NEW HATS

CONQUER THE ELEMENTS WITH NEW WINTER HATS

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NEW GEAR DROPS

SHOP The latest gear from our collection

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NEW

Wear the Story of the Water

Introducing our new States Collection, inspired by local fishing culture and heritage.

NEW ARRIVALS
The hoodie
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COLD WEATHER DNA

WARMTH, COMFORT, AND DURABILITY – REDEFINED.

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The element 2.0
duffle
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WATERPROOF TRAVEL BAGS

Your Gear Stays Dry. Guaranteed.

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this hat is built different.

Over 15k 5-star Reviews

files/water-and-sweat-proof.svg Repels Water &
Fights Sweat
files/sweat-lightweight.svg light-weight &
durable
files/anti-bacteria.svg antimicrobial inner
band
files/washable.svg Machine wash or
soak to clean

Best Sellers

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Quick buy
The canyon
7-flat
$49.00
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The flexwave-night
curved
$49.00
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The flexwave-wash
6-curved
$49.00
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The tux 2.0
flat
$49.00
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The ghost
7-flat
$49.00
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The pulse
7-flat
$49.00
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The bahamas
curved
$49.00
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The phantom
curved
$49.00
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The canyon
curved
$49.00
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The blackout 2.0
6-curved
$49.00
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The bahamas
flat
$49.00
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The element 2.0
backpack
$129.00 $69.00
Black
THE ELEMENT 2.0 (backpack)
 Grey
THE ELEMENT 2.0 (backpack)
 Green
THE ELEMENT 2.0 (backpack)
 Navy
THE ELEMENT 2.0 (backpack)
+ 1 more
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The lone-star
curved
$49.00
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The flexwave-night
6-curved
$49.00
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The sandbar
curved
$49.00
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The patches vice
7-flat
$49.00
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The element 2.0
duffle
$129.00 $69.00
Black
THE ELEMENT 2.0 (duffle)
 Grey
THE ELEMENT 2.0 (duffle)
 Navy
THE ELEMENT 2.0 (duffle)
 Blue
THE ELEMENT 2.0 (duffle)
 Green
THE ELEMENT 2.0 (duffle)
+ 2 more
Quick buy
The cliff 2.0
6-curved
$49.00
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The tux 2.0
curved
$49.00
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The shock
6-curved
$49.00

WINTER HATS

Quick buy
The snow
6-curved
$59.00
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The storm-lite sharkskin
7-flat
$59.00
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The storm night
7-flat
$69.00
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The storm timber
7-flat
$69.00
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The storm-lite night
7-flat
$59.00
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The snow
curved
$59.00
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The snow
7-flat
$59.00
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The storm timber
curved
$69.00
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The storm-lite night
curved
$59.00
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The storm night
curved
$69.00
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The snow
flat
$59.00

performance Sunglasses

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The shade
black / black
$59.00
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The ray
blue / blue
$59.00
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The range
blue/fog/non-float
$52.00
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The shade
green / gold
$59.00
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The shade
blue/blue
$59.00
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The ray
green / brown
$59.00
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The shade
matte grey/blue
$59.00
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The rift
clear/aqua
$59.00
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The range
green/black/non-float
$52.00
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The ray
black/black
$59.00
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The ridge
black/orange
$59.00
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The ray
matte grey/blue
$59.00
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The ridge
grey/aqua surge
$59.00
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The rift
camo/aqua surge
$59.00
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The range
blue/blue/non-float
$52.00

SAVE ON SUNGLASSES

Designed for the water, built for the bold. For a limited time, buy one pair of performance sunglasses, get one pair FREE.

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Made For Adventure

performance hats

engineered for the elements

waterproof bags

keep your gear safe and secure

Performance Sunglasses

Polarized, scratch-resistant and lightweight

Performance Shirts

Fast-drying comfort for land and sea

performance gear

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Quick buy
The thermawave hoodie
$74.00
Black
THE THERMAWAVE HOODIE
 Navy Blue
THE THERMAWAVE HOODIE
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The hoodie
$59.00
Black
THE HOODIE
 Grey
THE HOODIE
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The usa t
$39.00
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The usa - men's ls
$70.00
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The shell-lite
jacket
$89.00
Beige
THE SHELL-LITE (jacket)
 Green
THE SHELL-LITE (jacket)
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The horizon
$70.00
White
THE HORIZON
 Arctic
THE HORIZON
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The pinwheel
$70.00
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The rig
$70.00
Deep Blue
THE RIG
 Carbon Black
THE RIG
 Slate
THE RIG
 Sea-foam Mint
THE RIG
 Sage Green
THE RIG
 Arctic Blue
THE RIG
 Neon Yellow
THE RIG
 Aqua
THE RIG
 Tangerine
THE RIG
 Dark Red
THE RIG
+ 7 more
Quick buy
The tribe
$65.00
SAND
THE TRIBE
 AQUA
THE TRIBE
 GREEN
THE TRIBE
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The mahi
$70.00 $42.00
Arctic
THE MAHI
 Sand
THE MAHI
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The core
$39.00
Arctic
THE CORE
 Grey
THE CORE
 Mint
THE CORE
 Black
THE CORE
 Navy
THE CORE
 Deep Blue
THE CORE
 Tan
THE CORE
+ 4 more
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The pincher
$70.00
Arctic Blue
THE PINCHER
 Pearl Grey
THE PINCHER
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The puppet
$70.00
Deep Blue
THE PUPPET
 Mint
THE PUPPET
 Grey
THE PUPPET
 Aqua
THE PUPPET
+ 1 more
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The og
$70.00 $59.00
Black
THE OG
 White
THE OG
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The carbon
$70.00 $36.00
Deep Blue
THE CARBON
 Timber Green
THE CARBON
 Carbon Black
THE CARBON
 Lagoon
THE CARBON
 Slate
THE CARBON
 Sky Blue
THE CARBON
+ 3 more
Quick buy
The tank 2.0
$32.00 $20.00
Navy
THE TANK 2.0
 Grey
THE TANK 2.0
 Sky
THE TANK 2.0
 Black
THE TANK 2.0
+ 1 more
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The drift
$59.00
Navy
THE DRIFT
 Forest
THE DRIFT
 Mint
THE DRIFT

FLEXWAVE: MADE TO MOVE

Experience FlexWave Technology: the ultimate 4-way stretch hat material designed for maximum mobility and durability.

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limited releases

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Hammer Collecton
Top selling collection
States Collection
FL - TX - NY
Vice Collection
Back on all styles and sizes
Loch Collection
Limited restock
Shock Collection
TUX 2.0 met with electric blue
Thread Collection
Our first hat, re-designed

The most comfortable hat you’ll ever wear. Period.

Whether you’re offshore, on a trail, or just outliving the 9 to 5, these hats are engineered to move with you. It’s ultra-light, floats with our Buoy-Brim™ tech, and shrugs off sweat and salt with next-level water resistance.

icon Water, sweat + Stain resistant
icon floats with our Buoy-Brim™ tech
icon SPF 50+, Breathable + Airy
icon Retains its shape over time
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Flexwave
Features flexible, ventilated performance fabric designed for movement and maximum airflow.
FLAT
A structured style with a perfectly flat visor for an uncompromising statement.
6-CURVED
The classic, six-panel favorite with a curved brim for an effortless, comfortable fit.
7-FLAT
A high-profile, modern crown paired with a straight visor for a deep, structured look.
CURVED
The tried-and-true shape with a curved brim for maximum wearability and reduced glare.
ALL OTHERS
Our rotating collection of specialized items, including beanies and unique limited-edition drops.

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