NEW DROPS

sale

HATS

FLEXWAVE

HOODIES

SUNGLASSES

SHORTS
LIMIITED TIME

7-FLATS NOW 25% OFF

The style that defines our signature look, now 25% off

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JUST DROPPED

Introducing the Vice 2.0 Collection

Where performance meets paradise

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NEW

THE BREAKER SHORTS

Engineered for nonstop days in and out of the water - this is your go-to swim trunk for every condition. Available in 5.5" and 7".

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BACK IN STOCK

THE DORADO 2.0

The Dorado 2.0 is officially restocked. One of our best-selling summer hats is back in limited quantities. Grab yours while it lasts!

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ESSENTIALS

the perfect summer shorts

Lightweight performance shorts designed to transition seamlessly from outdoor activities to casual wear. Available in 7" and 9" lengths.

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NEW

The Patches Icon

Featuring our signature circular patch, breathable performance mesh, and contrast rope detailing. Check out the lineup in mint, crisp white, and deep purple.

NEW ARRIVALS
JUST DROPPED

THE SEASON'S FIRST MAJOR DROP HAS LANDED

Secure the all-new Deep Teal, The Patches USA, and The Patches Marshmallow premium snapbacks before they sell out

NEW ARRIVALS
The element hybrid
backpack/duffel
backpack/duffel
Click here
NEW

BAGS THAT ARE BUILT FOR THE ELEMENTS

Salt Mafia gear bags provide superior waterproof protection and professional-grade durability for those who live on the water

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7-Flats

Shop all
The fringe
7-flat
7-flat
$49.00
The skiff
7-Flat
7-Flat
$49.00
4.9
(2070)
The patches pulse
7-flat
7-flat
$49.00
4.9
(2070)
The patches icon
7-flat
7-flat
$49.00
4.9
(2070)
The pacifica
7-flat
7-flat
$49.00
4.9
(2070)
The isla
7-flat
7-flat
$49.00
4.9
(2070)
The patches usa
7-flat
7-flat
$49.00
4.9
(2070)
The snipe
7-flat
7-flat
$49.00
4.9
(2070)
The patches marshmallow
7-flat
7-flat
$49.00
4.9
(2070)
The deep teal
7-flat
7-flat
$49.00
4.9
(2070)
The patches seamyst
7-flat
7-flat
$49.00
4.9
(2070)
The stone canyon
7-flat
7-flat
$49.00
4.9
(2070)
The wave canyon
7-flat
7-flat
$49.00
4.9
(2070)
The patches surge
7-flat
7-flat
$49.00
4.9
(2070)
The maze lite
7-flat
7-flat
$49.00 $36.00
4.9
(2070)
The night 2.0
7-flat
7-flat
$49.00
4.9
(2070)
The storm timber
7-flat
7-flat
$69.00
4.9
(2070)
The storm night
7-flat
7-flat
$69.00
4.9
(2070)
The storm-lite night
7-flat
7-flat
$59.00
4.9
(2070)
The storm-lite sky
7-flat
7-flat
$59.00
4.9
(2070)

Best Sellers

Shop all
The canyon
7-flat
7-flat
$49.00
4.9
(2070)
The wave canyon
7-flat
7-flat
$49.00
4.9
(2070)
The canyon
curved
curved
$49.00
4.9
(2319)
The titan
backpack/duffel
backpack/duffel
$179.00 $89.00
4.8
(100)
Black
THE TITAN (backpack/duffel)
 Grey
THE TITAN (backpack/duffel)
The wave canyon
6-curved
6-curved
$49.00
4.9
(1458)
The wave canyon
curved
curved
$49.00
4.9
(2319)
The wave canyon
flat
flat
$49.00
4.9
(1430)
The stone canyon
6-curved
6-curved
$49.00
4.9
(1458)
The stone canyon
7-flat
7-flat
$49.00
4.9
(2070)
The stone canyon
curved
curved
$49.00
Sold out
4.9
(2319)
The stone canyon
flat
flat
$49.00
4.9
(1430)
The canyon
6-curved
6-curved
$49.00
4.9
(1458)
The canyon
flat
flat
$49.00
4.9
(1430)
The element 2.0
backpack
backpack
$129.00 $69.00
4.8
(100)
Black
THE ELEMENT 2.0 (backpack)
 Grey
THE ELEMENT 2.0 (backpack)
 Green
THE ELEMENT 2.0 (backpack)
 Navy
THE ELEMENT 2.0 (backpack)
 Aqua
THE ELEMENT 2.0 (backpack)
+ 2 more
The blackout 2.0
7-flat
7-flat
$49.00
4.9
(2070)
The blackout 2.0
curved
curved
$49.00
4.9
(3751)
The blackout 2.0
flat
flat
$49.00
4.9
(1430)
The blackout 2.0
6-curved
6-curved
$49.00
4.9
(1458)
The flexwave-night
curved
curved
$49.00 $40.00
4.9
(2798)
The flexwave-wash
6-curved
6-curved
$49.00 $40.00
Sold out
4.8
(1907)

this hat is built different

Over 15k 5-star Reviews

files/water-and-sweat-proof.svg Repels Water &
Fights Sweat
files/sweat-lightweight.svg light-weight &
durable
files/anti-bacteria.svg antimicrobial inner
band
files/washable.svg Machine wash or
soak to clean

Professional Protection. Proven in the Salt.

Engineered with airtight seals and puncture-resistant materials, our waterproof bags are built to protect your gear in the most demanding marine environments.

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Waterproof Bags

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The element 2.0
backpack
backpack
$129.00 $69.00
4.8
(100)
Black
THE ELEMENT 2.0 (backpack)
 Grey
THE ELEMENT 2.0 (backpack)
 Green
THE ELEMENT 2.0 (backpack)
 Navy
THE ELEMENT 2.0 (backpack)
 Aqua
THE ELEMENT 2.0 (backpack)
+ 2 more
The element 2.0
duffle
duffle
$129.00 $69.00
Sold out
4.8
(100)
Black
THE ELEMENT 2.0 (duffle)
 Grey
THE ELEMENT 2.0 (duffle)
 Navy
THE ELEMENT 2.0 (duffle)
 Blue
THE ELEMENT 2.0 (duffle)
 Green
THE ELEMENT 2.0 (duffle)
+ 2 more
The element hybrid
backpack/duffel
backpack/duffel
$169.00 $84.00
4.8
(100)
Black
THE ELEMENT HYBRID (backpack/duffel)
 Grey
THE ELEMENT HYBRID (backpack/duffel)
The skyline
travel bag
travel bag
$129.00 $69.00
4.8
(100)
Black
THE SKYLINE (travel bag)
 Navy
THE SKYLINE (travel bag)
The titan
backpack/duffel
backpack/duffel
$179.00 $89.00
4.8
(100)
Black
THE TITAN (backpack/duffel)
 Grey
THE TITAN (backpack/duffel)

FLEXWAVE: MADE TO MOVE

Experience FlexWave Technology: the ultimate 4-way stretch hat material designed for maximum mobility and durability.

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FLEXWAVE

Shop all
The flexwave-stone
7-flat
7-flat
$49.00 $40.00
4.9
(2628)
The flexwave-blackout
7-flat
7-flat
$49.00 $40.00
4.9
(2628)
The flexwave-blackout
curved
curved
$49.00 $40.00
4.9
(2798)
The flexwave-blackout
6-curved
6-curved
$49.00 $40.00
Sold out
4.8
(1907)
The flexwave-canyon
curved
curved
$49.00 $40.00
Sold out
4.9
(2798)
The flexwave-canyon
6-curved
6-curved
$49.00 $40.00
Sold out
4.8
(1907)
The flexwave-red
6-curved
6-curved
$49.00 $40.00
4.8
(1907)
The flexwave-red
curved
curved
$49.00 $40.00
4.9
(2798)
The flexwave-red
7-flat
7-flat
$49.00 $40.00
4.9
(2628)
The flexwave-canyon
7-flat
7-flat
$49.00 $40.00
4.9
(2628)
The flexwave-coastline
curved
curved
$49.00 $40.00
4.9
(2798)
The flexwave-coastline
7-flat
7-flat
$49.00 $40.00
4.9
(2628)
The flexwave-coastline
6-curved
6-curved
$49.00 $40.00
4.8
(1907)
The flexwave-stone
6-curved
6-curved
$49.00 $40.00
Sold out
4.8
(1907)
The flexwave-stone
curved
curved
$49.00 $40.00
Sold out
4.9
(2798)
The flexwave-royal
6-curved
6-curved
$49.00 $40.00
4.8
(1907)
The flexwave-royal
curved
curved
$49.00 $40.00
4.9
(2798)
The flexwave-royal
7-flat
7-flat
$49.00 $40.00
4.9
(2628)
The flexwave-marsh
6-curved
6-curved
$49.00 $24.00
4.8
(1907)
The flexwave-marsh
curved
curved
$49.00 $24.00
4.9
(2798)

performance gear

View all
The hoodie
$59.00 $49.00
4.8
(72)
Black
THE HOODIE
 Grey
THE HOODIE
 Camo
THE HOODIE
 Coastal Sky
THE HOODIE
+ 1 more
The usa t
$39.00
The shell-lite
jacket
jacket
$89.00
4.9
Beige
THE SHELL-LITE (jacket)
 Green
THE SHELL-LITE (jacket)
The horizon
$70.00
White
THE HORIZON
 Arctic
THE HORIZON
The rig
$70.00
4.9
(232)
Deep Blue
THE RIG
 Carbon Black
THE RIG
 Slate
THE RIG
 Sea-foam Mint
THE RIG
 Sage Green
THE RIG
 Arctic Blue
THE RIG
 Neon Yellow
THE RIG
 Aqua
THE RIG
 Tangerine
THE RIG
 Dark Red
THE RIG
+ 7 more
The tribe
$65.00
4.9
(228)
SAND
THE TRIBE
 AQUA
THE TRIBE
 GREEN
THE TRIBE
The core
$39.00
4.9
Arctic
THE CORE
 Grey
THE CORE
 Mint
THE CORE
 Black
THE CORE
 Navy
THE CORE
 Deep Blue
THE CORE
 Tan
THE CORE
+ 4 more
The puppet
$70.00
4.9
(232)
Deep Blue
THE PUPPET
 Mint
THE PUPPET
 Grey
THE PUPPET
 Aqua
THE PUPPET
+ 1 more
The tank 2.0
$32.00 $20.00
4.9
(69)
Navy
THE TANK 2.0
 Grey
THE TANK 2.0
 Sky
THE TANK 2.0
 Black
THE TANK 2.0
+ 1 more
The drift
$59.00
4.8
(72)
Navy
THE DRIFT
 Forest
THE DRIFT
 Mint
THE DRIFT

Polarized precision

Scratch-resistant, ultra-light, and built to float when the adventure gets deep.

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Performance Sunglasses

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The ray
blue / blue
blue / blue
$89.00 $59.00
4.9
(76)
The range
fog/b/non-float
fog/b/non-float
$89.00 $59.00
Sold out
4.7
(27)
The shade
black / black
black / black
$89.00 $59.00
4.9
(76)
The range
green/black/non-float
green/black/non-float
$89.00 $59.00
Sold out
4.7
(27)
The rift
clear/aqua
clear/aqua
$89.00 $59.00
Sold out
5.0
(16)
The ridge
black/orange
black/orange
$89.00 $59.00
5.0
The ridge
grey/aqua surge
grey/aqua surge
$89.00 $59.00
4.6
The shade
green / gold
green / gold
$89.00 $59.00
4.9
(76)
The ray
green / brown
green / brown
$89.00 $59.00
4.9
(76)
The ray
black/black
black/black
$89.00 $59.00
Sold out
4.9
(76)
The shade
matte grey/blue
matte grey/blue
$89.00 $59.00
Sold out
4.9
(76)
The shade
blue/blue
blue/blue
$89.00 $59.00
4.9
(76)
The ray
matte grey/blue
matte grey/blue
$89.00 $59.00
5.0
The rift
camo/aqua surge
camo/aqua surge
$89.00 $59.00
5.0
The range
blue/blue/non-float
blue/blue/non-float
$89.00 $59.00
Sold out
4.7
(27)
The shade
black / pink
black / pink
$89.00 $59.00
The shade
matte grey / black
matte grey / black
$89.00 $59.00
The shade
black / blue
black / blue
$89.00 $59.00
The ray
black / fog
black / fog
$89.00 $59.00

limited releases

DEEP TEAL
DEEP TEAL
Inspired by the ocean
The Bahamas
Top selling collection
States Collection
FL - TX - NY
Vice Collection
Back on all styles and sizes
Loch Collection
Limited restock
Shock Collection
TUX 2.0 met with electric blue
Thread Collection
Our first hat, re-designed

The most comfortable hat you’ll ever wear. Period.

Whether you’re offshore, on a trail, or just outliving the 9 to 5, these hats are engineered to move with you. It’s ultra-light, floats with our Buoy-Brim™ tech, and shrugs off sweat and salt with next-level water resistance.

icon

Water, sweat + Stain resistant
icon

floats with our Buoy-Brim™ tech
icon

SPF 50+, Breathable + Airy
icon

Retains its shape over time
Shop now

CUSTOM GEAR ORDERS

Get high-quality gear tailored to your organization. We combine premium materials with professional-grade manufacturing techniques to deliver apparel that lasts.

GET A QUOTE

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Black

White

Blue

Brown

GREEN

RED

shop by hat style

Shop all
Flexwave
Features flexible, ventilated performance fabric designed for movement and maximum airflow.
FLAT
A structured style with a perfectly flat visor for an uncompromising statement.
6-CURVED
The classic, six-panel favorite with a curved brim for an effortless, comfortable fit.
7-FLAT
A high-profile, modern crown paired with a straight visor for a deep, structured look.
CURVED
The tried-and-true shape with a curved brim for maximum wearability and reduced glare.
ALL OTHERS
Our rotating collection of specialized items, including beanies and unique limited-edition drops.

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